I have come across this question in several places: What is your why?
Most recently, I signed up for Money Saving Mom's 14 day online course, Make Over Your Evenings. You can find more info about the course here. The very first day focuses on that question. Another place I have heard the question is with Premier Designs training. You need to know your "why" in your business.
Why is it important to "know your why"? In order to make a change or stay the course in your life, you need to know the reason behind what you are doing. If you don't know why you're doing what you're doing, it will be hard to follow through.
Why am I trying to establish an evening routine? Why do I want to get up earlier in the mornings? Why do I want to have a home embroidery business? Why am I selling Premier Designs jewelry? Why am I focusing on being healthier?
With every important task you are trying to accomplish in your life, you need to know why you are doing it. Not just the surface reason, but the underlying, life changing reason you are doing that particular thing.
This seems to be the thing that will make the difference in meeting your goals and getting where you want to be in your life.
Do you know your whys?